How is this different from a B2B growth agency?

Agencies assign junior buyers who've never opened a CRM. They optimize for MQLs because that's what they can measure. I operate in your ad accounts and your HubSpot daily — one senior operator connecting spend to pipeline, with profit share that aligns my incentives to your revenue.

What stage SaaS companies do you work with?

Series A through growth stage, typically $3M-$50M ARR, spending $30K-$500K/month on paid media. You need product-market fit and a sales motion that works — I scale what's already converting, I don't create demand from zero.

Do you work with our existing RevOps team?

Yes — I plug into your existing stack. HubSpot, Salesforce, your attribution tool, your BI layer. I build the reporting your RevOps team needs to trust the numbers. No ripping out what works.

How do you handle long sales cycles?

I build attribution that tracks the full journey — first touch through closed-won — even if it takes 6 months. Optimization decisions are based on pipeline influence and SQL conversion rates, not 7-day click attribution that misses 80% of your buyer's journey.

What if we already have an in-house marketer?

Great — I complement them. Your marketer owns content, product marketing, and brand. I own paid acquisition, attribution infrastructure, and growth economics. Clean handoff, no overlap, and they get better data to work with.

For SaaS Founders

Your board asks about CAC-to-LTV. Your agency sends MQLs.

I run growth marketing for B2B SaaS where every dollar traces to pipeline — not leads your AEs ignore.

Apply Now

Join 50+ companies that scaled with profit-led growth marketing

Your agency sends a monthly report full of MQLs. Your AEs say the leads are garbage. Your SDRs spend half their day disqualifying whitepaper downloads from six months ago.

Meanwhile, your board deck shows CAC trending up and nobody can explain which channel is actually driving closed revenue.

They're running your LinkedIn like a display network. Google is eating budget on branded terms you'd convert organically. Meta is optimizing for the cheapest form fill — not the $40K ARR deal that takes 90 days to close. They've never opened your HubSpot.

You tried a fractional CMO. They built a roadmap, hired two people, and added a layer between you and results. You're spending more on the growth team than on growth.

They report on leads. Your business runs on revenue.

Growth marketing that speaks your board's language.

I connect ad spend to pipeline stages in your CRM — Salesforce, HubSpot, whatever you run. When your board asks what paid media delivered, you show them sourced pipeline, influenced revenue, and CAC by channel. Not a Google Ads screenshot.

ABM campaigns on LinkedIn targeting your actual ICP by title, company size, and tech stack. Google capturing high-intent searches from buyers actively evaluating. Meta running demand gen that feeds your SDRs qualified demos — not ebook downloads.

One operator who's scaled SaaS companies from Series A through exit. Not a junior buyer following a playbook. I understand why a $500 lead that converts at 20% beats a $50 lead that converts at 1%.

$10,000/month + profit share

Aligned to your pipeline, not my hours.

Everything Between Ad Spend and Closed Revenue

Demand gen, pipeline attribution, and media buying — one operator who reads your CRM.

LinkedIn & ABM

Account-based campaigns targeting your ICP by title, company size, and tech stack. Matched audiences from your CRM. Pipeline-aware bidding.

Google & YouTube

High-intent search capture for buyers actively evaluating. Brand spend separated and reported honestly. YouTube for top-of-funnel demand gen.

Meta Demand Gen

Campaigns optimized for qualified demos and trial signups — not whitepaper downloads your SDRs will never call.

CRM-Connected Attribution

Server-side tracking tied to your pipeline stages. See which campaigns drive SQLs, opportunities, and closed-won — not just clicks.

SaaS Unit Economics

CAC, LTV, payback period, and net revenue retention mapped by channel. Growth models built on your actual economics, not benchmarks.

RevOps Integration

I work inside your HubSpot or Salesforce. Lead scoring, pipeline reporting, and closed-loop attribution that your RevOps team can trust.

From Audit to Pipeline in 4 Weeks

Fast onboarding. Real numbers. Your board will notice.

SaaS Audit

I map your sales cycle, win rates, deal sizes, and attribution gaps. You get clarity on what a customer actually costs — and what it should cost.

CRM + Tracking

Server-side tracking connected to your CRM pipeline stages. A dashboard your board can read: sourced pipeline, CAC by channel, payback period.

Launch & Optimize

Campaigns go live. Daily optimization against pipeline metrics — not platform ROAS. Weekly async updates via Slack and Loom. No standing calls.

Compound

Kill channels that generate leads but not revenue. Scale what converts. Feed closed-deal signals back into targeting. Results compound quarter over quarter.

Common Questions

Straight answers. No spin.

Growth that compounds. Starting at $10k/mo.

One operator. No layers. No vanity metrics. Cancel anytime.